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Why Engineers Need To Master Social Media

Here is a social media employment success story and why social media is so important for engineers. Many engineers especially older engineers (this includes me) have a “build it and they will come” attitude about their employment. As a result of this, they ignore a critical skill that our new world put upon us — social media.

There are a lot of posts on blogs about job recruitment. Lots of recruiters have things to say about it. They talk about their techniques. Why it works. Even to the point of being able to measure results. But an actual recruitment success story follows the following pattern.

A recruiter places a post on twitter looking to fill a job requisition. A few hours later she gets an email from Facebook from someone interested in the job because a friend of hers (the job prospect) told her about it. The link to Facebook account was found by following a link from the twitter profile. Next, she has a phone interview. Then, she comes in for her first round of in-person interviews and a few more interviews results in a job offer. All of this was done in just a few days.

The main importance to engineering employment is that community matters. Your online networks matter. Your relationships built up using Facebook and twitter are vitally important because recruiters and potential employers can use them now with very little cost.

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9 Comments

  1. oliviya from Christian Counseling Dallas says:

    Social networking has been around us for quite a long time and now there is a change in the trends. Some of the people out there think that social networking is losing its charm. Global recession is what people point out as a reason that is degrading the popularity of the social networks. The real fact is that social networking is headed towards a different path.

  2. Shan Stailey says:

    My wife has been for a while laid off at present for around a month and we all have been lately researching the net pertaining to hints and assistance that we will be able to utilise to enable him find a opportunity. We noticed your web site to be one of the

  3. Aiping Wang says:

    Three excuses may be heard repeatedly: no time, no space, or the managers wouldn’t accept it.

  4. James from Earn Free says:

    I am just getting into social networking and realizing its benefits of being able to access such a large audience.

    Understanding the correct way of using social media as a marketing tool.

  5. posao oglasi says:

    With the Internet possibilities we have now, never has been so easy to connect with other people. Today we can find other people with the same interests with the click of a mouse. So, possibilities are on the table. It’s up to us to seize the opportunity!

  6. Peter Moss says:

    Linkedin, twitter are so common these days that not having account on
    these sites seems odd at best.

    A lot of recruiters, especially those in their 20s and 30s are doing
    research online before they twitter or msg you. Older folks are usually account or office managers and they prefer to make phone calls.

    Peter
    Peter Moss´s last blog ..How to configure IIS 7 to redirect requests made to non-www domain to www domain? My ComLuv Profile

  7. Janice from chiropractic social media says:

    I heard that some companies requires to see their facebook account before they could apply to the job. and its part to know the person’s lifestyle and credibility. I do agree that there are lots of social media sites that helps and makes it easier for people to search for jobs.
    Janice@chiropractic social media´s last blog ..How to Build a List with Video Marketing My ComLuv Profile

  8. Martijn van Turnhout from Content management systeem says:

    I get a lot of English recruiters who find me through LinkedIn and simply call me straight away. That’s a bit TOO much. Just a simple e-mail will do, in my opinion.

    By the way, I especially love the way you can connect Twitter with LinkedIn and FaceBook. With just a few simple steps, you can send one tweet to all your social media accounts!
    Martijn van Turnhout@Content management systeem´s last blog ..Lokale zoekmachine optimalisatie voor 7 Days More Living My ComLuv Profile

  9. brian from seo package prices says:

    I agree completly i have set up several facebook job sites for jobs in my company (Head of HR) and part of my job is to keep costs down, I get an amazing repsonse to the facebook groups and have no advertising fes, much better than using monster at £4000 per year, and they were a load of rubbish anyway. I’m looking into Twitter at the moment, ive never used it, sounds good though.

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